Beer (& More) In Food

Beer: The Condiment With An Attitude!

Archive for May 20th, 2008

This Just In; Sex Sells…Booze!

Posted by Bob Skilnik on May 20, 2008

WARNING: Don’t open the link to this very tit-illating video at work!!

When it comes to marketing and advertising, Brazil has long been associated with either soccer or perfectly shaped women. So it would come as no surprise that an upcoming summer campaign positioning Cabana Cachaça as an “authentically Brasilian” drink would feature a naked woman with perfect proportions wearing nothing more than a pair of sexy pumps. Right?

Expect the TTB to step in and tone down the advertising for this liquor as the U.S. advertising campaign for the distilled product, Cabana Cachaça, really heats up. In the meantime, whatever this video is selling…I’m buying!


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